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The latest news relating to GestureFX™

Face & Hand Tracking for Android® & Symbian® at Mobile World Congress
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GestureTek’s vertical multi-touch at ISE Show
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Interactive displays find home in retail.
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GestureTek’s technology is used in interactive storefront window advertising.
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theLIFT used GestureTek’s technology in an SMS-enabled interactive window for EVO condo sales.
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GestureTek Launches Interactive Projection System, Multi-Touch Table and 3D Tracker at IAAPA
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PC World showcases GestureTek's Minority Report style gesture-based interfaces.
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GestureTek launches 3D depth sensor solutions for lifelike virtual reality experiences.
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GestureTek's 3D depth sensor powers interactive flight simulator at Beijing Olympics.
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GestureTek Launches Enhanced GestureFX Display System for Interactive Surfaces


GestureFX used in real estate presentation center


GestureTek announces multi-touch enhancements at InfoComm


Maple Leaf Sports & Entertainment Launches Fan-friendly Interactive Floor At Air Canada Centre


Hudson Bay Company launches GestureTek’s interactive digital signage and advertising technology on outdoor store windows

Telus World Calgary creates world of interactive ‘edutainment’ with GestureTek’s motion-controlled display systems


GestureTek Exhibits Interactive Entertainment and Display Systems for Nightclubs and Bars.


Intel’s interactive table game featuring GestureTek’s motion control technology gets crowd powered up


GestureTek’s gesture-recognition technology transforms a European mall’s digital signage screen into unique interactive entertainment


WallFX Interactive Video Wall Offers Energy Info at the Epcot Center


InTouch Media Group to deliver GestureTek solution to malls and sports arenas


Monster Media licenses GestureTek technology for its media network

Introduction Product Solutions Marketing Solutions Business Cases Testimonials

Intel's Interactive Table

table top interactive display installation shots
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Intel’s Interactive Table Game Featuring GestureTek’s Motion Control Technology Gets
Crowd Powered Up

May 2008 – S.N. Global Media, a New Delhi-based reseller, was working on a project for Intel with Kidstuff Promos and Events, an agency that promotes and expands the reach of various brands through the thriving market in India.  The project was a three month campaign that was deployed throughout malls and IT shows across India.  They were launching a promotion for the Intel Centrino Duo processor and wanted some cutting edge technology to help boost interest in this new product.  They found exactly what they needed in GestureTek’s GestureFX system.

GestureFX is GestureTek’s innovative visual display system that enables consumers to interact with advertisements, games or special effects, projected onto any sized floor, wall, table or screen.  Using their own body gestures to control the program, users become immersed in an interactive world.  This enhances advertising effectiveness and boosts brand engagement.

The sophisticated GestureFX system features an intelligent, state-of-the-art camera-enabled body tracking system that follows the position of the body at all times, allowing for real-time interactions with custom digital content.

For the Intel project, GestureTek created an “Intel Centrino Air Hockey’ game.  An image of a PC motherboard was projected onto a specially fabricated table.  The digital motherboard serves as a virtual playing surface and the Intel Centrino logo serves as the air hockey puck.  Two players can compete against each other, each trying to score the most goals in one minute.  Every time a ‘goal’ is scored, a message promoting a particular feature of the Intel chip pops up.

To further the impact of the installation, the Audio/Visual output was sent to multiple adjacent LCD screens in order to attract passersby.  The campaign was supported by promoters with microphones, who drew attention to the game and encouraged people to come forward and play.

“The GestureFX game has been a huge success and our client is very pleased,” said Sameer Narang, Director at S.N. Global Media.  “The game was a fantastic springboard for Intel’s new product, adding impact to the launch and supporting a strong brand image.”

 

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GestureTek technologies have international patent protection. U.S. patents include: 5,534,917 (Video Gesture Control Motion Detection);
7,058,204 (Multiple Camera Control System, Point to Control Base Patent); 7,421,093 (Multiple Camera Tracking System for Interfacing With an Application);
7,227,526 (Stereo Camera Control, 3D-Vision Image Control System); 7,379,563 (Two Handed Movement Tracker Tracking Bi-Manual Movements);
7,379,566 (Optical Flow-Based Tilt Sensor For Phone Tilt Control); 7,389,591 (Phone Tilt for Typing & Menus/Orientation-Sensitive Signal Output);
7,430,312 (Five Camera 3D Face Capture).

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