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corporate promotions

GestureTek has experienced enormous success in the Corporate Promotions market over the past decade, with software innovations and diversified fabrication concepts allowing clients to integrate the Mandala® GX System with almost any product or promotion. Whether they have a single day event or an extended international tour, GestureTek can help Corporate clients to conceptualize their themes or ideas, fine tune the details, and come up with streamlined applications to draw positive attention to the product or service. Through the inherent versatility of the technology, clients have a diverse number of options to choose from which can be tailored to fit long-term or short-term promotions, and a variety of budgets.

Through a series of programming changes, Corporate Logos can be inserted within the actual software environment as background or foreground graphic images; this can be done at a comparatively low cost by using existing Mandala® GX System software titles.

GestureTek has sourced fabrication solutions which allow clients to display their Corporate Logos on the façade of the system enclosure in highly visible locations. The uniform theming of hardware and software is recommended in order participant, and event sponsor.

Chevrolet Olympic Hockey

In November 2001, the GestureTek was asked to supply a virtual hockey application to help promote the Olympic Torch relay for the 2002 Salt Lake Olympics.

Housed in a expandable 53' event trailer, the Chevrolet sponsored tour visited 60 cities over a 3 month period culminating in a final visit to the Salt Lake Olympic site

The Virtual Hockey game proved to be one of the most popular attractions on the tour with constant line-ups and positive feedback from visitors wherever it traveled.

Thermasilk

Unilever was looking for a new and innovative way to give women between the ages of 18 and 34 an immersive Thermasilk experience. Vivid worked with Unilever’s Promotion Agency to design a customized immersive application that could go on tour across the United States.

To keep down production costs, Vivid made use of 3 existing commercials by digitizing them to create the foundation for the background as well as objects that would become interactive elements. The final application allowed a person to step into the virtual experience, and become the woman from the commercial, experiencing the benefits of Thermasilk. The computer also took 2 digital snapshots of the screen which the customer could later pick up from the Thermasilk website.

Over an 8 week period, the portable version would visit 18 Wal-Mart stores per week, while a fixed version was set up in each of 3 mobile trailers.

Aciphex

When wanted to build brand awareness for their new antacid product called Aciphex, they turned to the GestureTek.

Vivid worked with Jannsen Pharmaceuticals to create a unique marketing campaign.

We created a branded interactive game that promoted the features and benefits of this new product. The object was to build brand awareness of this product among physicians of the American College of Gastroenterologists.

Even through we ran 3 stations, there was a constant line up of doctors wanting to participate in this game. The result left the client extremely pleased with the program.

Miller Beer

Vivid branded its popular soccer netminder application for a Miller beer promotion.

Vivid replaced the Miller logo onto the scoreboard and stands, and then replaced the usual onslaught of soccer balls with Miller beer bottles.

The Promotion was a big success.

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