Media Coverage

GestureTek Debuts The Cube

GestureTek Inc., a developer of camera-enabled gesture-driven interfaces for interactive displays, has introduced a new interactive solution for entertaining and branding called The Cube.

The offering is a turnkey plug and play interactive display unit which enhances the advertising experience by offering interactive entertainment and can be placed on the floor, on a table, or hung on a wall and controlled by visitors through simple movements.

The Cube and GestureTek’s multi-touch and 3D depth sensing innovations will be displayed at an upcoming industry event in Florida.

GestureTek’s products are used in interactive displays, kiosks, exhibits, games and interactive solutions in museums, science centers, location-based entertainment facilities, retail stores, tourism and hospitality venues.

The new solution is suitable for traveling promotions since it occupies very little space and offers access to GestureTek’s library of more than 70 special effects and games.

“Advertisers, audio-visual integrators and exhibit builders were asking us for a durable, cost effective, turnkey alternative to our GestureFX component system,” said Vincent John Vincent, President of GestureTek Inc. “The Cube can be placed anywhere, is easy to install by non-technical people and requires no special configuration.”

Vincent explained that multi-touch technology offers several possibilities for multi-user, multi-player and collaborative interactive experiences. This includes all practical uses such as wayfinding, retail promotion and file navigation besides gaming and entertainment.

GestureTek’s Illuminate Multi-Touch surface computing table is an interactive innovation from the company that has been adopted by many clients including NASA’s Marshall Space Flight Center in Alabama, U.S.

GestureTek and Inhance Digital Corporation were instrumental in delivering the NASA multi-touch gaming solution.

Another new product from GestureTek in the field of 3D hand tracking technology is the B (News - Alert).C. Explorer which is an interactive exhibit with 3D depth sensing capability. It provides a simulated flying experience which can be controlled by hand movements of visitors and gives the thrill of flying over a place and exploring it without using a touch screen, remote control or any other peripheral device.

GestureTek’s 3D tracking technology offers other applications like full-body 3D avatar representation and control and immersive experiences where users will be able to see real-time video images as they interact in a 3D virtual world.

Shamila Janakiraman is a contributing editor for TMCnet. To read more of Shamila’s articles, please visit her columnist page.

Edited by Stefania Viscusi