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Point
of View
New
interactive systems and more happy clients from
GestureTek
Summer
2008
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Dear Valued
Contact, |
Savvy
technology and marketing professionals have recognized
that gesture control is the key to creating an engaging,
personalized interactive experience for consumers.
Particularly in times of economic uncertainty, it's
important to invest in high-impact interactive
display technology that makes your organization stand
out from the crowd and maintains consumer
interest. New multi-touch and immersive
technologies can further improve message retention,
build brand equity and keep visitors coming back for
more. Demand for GestureTek's no-touch
gesture control systems is exploding. Our newly
enhanced, 'lighting-tolerant' multi-touch interactive
solution is used worldwide in everything from
interactive retail windows to way-finding systems. At
the Beijing Olympics, our trailblazing 3D depth sensing
technology for authentic virtual reality experiences is
powering a bleeding-edge interactive flight simulation
kiosk. Even our flagship GestureFX
interactive display solution has been upgraded.
GestureFX now comes with over 70 breathtaking
non-branded applications and a host of other value-added
enhancements. I can say with confidence that
GestureTek offers the most advanced motion-activated
solution for interactive presentation and entertainment
systems on the market today. But don't take my
word for it. Here's just one testimonial from one
of many happy GestureTek customers:
"Positive consumer
reaction, as well as traditional research, has proven
the effectiveness of gesture controlled digital signage
versus traditional static advertising. This has
inspired us to use GestureTek's technology in our
clients' exhibits, games and
promotions." --David Leetham,
Director, Sales & Marketing, InTouch Media
Group.
Turbo
charge your business! Call GestureTek now to
discover how our robust gesture recognition systems can
be applied to your next exhibit, display, interactive
advertising or digital signage
solution.
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GestureTek
brings multi-touch to Telefónica's retail window
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GestureTek and
its Spanish partner, ATRAE, created a custom 3 x 2 metre
retail display window using GestureTek's award-winning
multi-touch technology. Powerful custom multi-touch
content showcasing Telefónica's products and corporate
successes can be activated by touching or pointing immediately
in front of the window. It's a surefire way for
Telefónica to create a buzz!
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3D
depth-sensing software powers space-age flight simulator at
Olympics |
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GestureTek and
Xpletive, innovators of immersive applications using
next-generation technologies, unveiled a space age,
custom-designed interactive flight simulator attraction at the
Beijing Summer Olympics. The exhibit utilizes
GestureTek's patented hand tracking interface, robust
visualization software, state-of-the-art 3D camera technology,
detailed geospatial data and a curved panoramic projection
dome to immerse users in a heart-stopping virtual flying
experience.
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Aquafresh
spices up toothpaste advertising with ScreenFX interactive
game |
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Event marketing
agency EMG3 and GestureTek delivered an awe-inspiring
motion-activated tooth polishing game to promote Aquafresh
Extreme Clean as part of a cross-country promotional mobile
trailer. With a wave of their hand, consumers interact with
GestureTek's ScreenFX interactive display system to initiate a
tooth brushing simulation that creates sparkling white virtual
teeth.
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Screen
Xtreme transports kids into an "edutainment" display at
Science North |
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Science North, a
family attraction in Sudbury, Ontario, has enhanced their
traveling exhibit with GestureTek's ScreenXtreme immersive
digital signage system. ScreenXtreme actually transports
people's real-time images into the heart of a digital display,
where they can watch themselves manipulate the multimedia
content using hand and body motions. For Science North,
GestureTek created a game that simultaneously educates and
entertains. Children see themselves onscreen as they
learn about water bodies, and correct answers trigger exciting
changes to the visual effects.
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Gesture-control
creates powerful brand experience for Space 3D
clients |
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Space3D, a
Switzerland-based company that creates unique advertising
experiences, uses GestureTek's GroundFX interactive floor for
a roster of renowned Swiss-based clients, including telecom
giant Swisscom, magazine publisher Ringier and retail chain
Migros. The 2008 Euro Cup is just one of the many high-profile
events where Space 3D has used our gesture-based interactive
display systems to add energy and intrigue to their displays
and signage.
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Ivy
Hotel
turns bar top into interactive entertainment
surface |
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The
Ivy Hotel's Envy Nightclub is one of the
hottest night spots in San Diego, California. The club's
bar tops have been transformed into engaging 'boards' for
interactive entertainment, creating a show-stopping
conversation piece and enhancing the club's already dazzling
atmosphere. Eye-popping special effects are built right into
the bar and can be controlled by patrons with hand motions.
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GestureTek
makes its multi-touch and visual display technologies even
better |
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GestureTek's
groundbreaking enhancements to our multi-touch surface
computing solutions and our GestureFX interactive display
system prove our world leadership in these areas.
GestureFX 1.5 now delivers over 70 engaging
non-branded applications & special effects. It
also enables more complex real-time game engine development,
multi-projector setup and more. Plus, we can now deliver
multi-touch interactivity on vertical surfaces such as store
windows more easily than ever, regardless of lighting
conditions. Our multi-touch surfaces come included with
GestureTek's full library of special effects and are activated
when a user touches the screen or points directly in front of
the screen.
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Interactive
wall art leaves W Hotel visitors
spellbound |
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The luxurious W
Hotel in Atlanta, Georgia, installed
a spectacular GestureTek interactive wall featuring WallFX
technology to create a one-of-a-kind lobby and generate buzz.
Rotating dynamic multi-media images are projected onto the
wall for the enjoyment of W Hotel's discerning patrons. When
visitors approach the screen and wave their hands, a glowing
outline of their body appears, melting away the previous image
in a dazzling visual effect.
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