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Latest Press and Media Coverage on GestureTek Inc.
GestureFX Showcase Video

The latest news relating to GestureFX™

Face & Hand Tracking for Android® & Symbian® at Mobile World Congress

GestureTek�s vertical multi-touch at ISE Show

Interactive displays find home in retail.

GestureTek�s technology is used in interactive storefront window advertising.

theLIFT used GestureTek�s technology in an SMS-enabled interactive window for EVO condo sales.

GestureTek Launches Interactive Projection System, Multi-Touch Table and 3D Tracker at IAAPA

PC World showcases GestureTek's Minority Report style gesture-based interfaces.

GestureTek launches 3D depth sensor solutions for lifelike virtual reality experiences.

GestureTek's 3D depth sensor powers interactive flight simulator at Beijing Olympics.

GestureTek Launches Enhanced GestureFX Display System for Interactive Surfaces

GestureFX used in real estate presentation center

GestureTek announces multi-touch enhancements at InfoComm

Maple Leaf Sports & Entertainment Launches Fan-friendly Interactive Floor At Air Canada Centre

Hudson Bay Company launches GestureTek�s interactive digital signage and advertising technology on outdoor store windows

Telus World Calgary creates world of interactive �edutainment� with GestureTek�s motion-controlled display systems

GestureTek Exhibits Interactive Entertainment and Display Systems for Nightclubs and Bars.

Intel�s interactive table game featuring GestureTek�s motion control technology gets crowd powered up

GestureTek�s gesture-recognition technology transforms a European mall�s digital signage screen into unique interactive entertainment

WallFX Interactive Video Wall Offers Energy Info at the Epcot Center

InTouch Media Group to deliver GestureTek solution to malls and sports arenas

Monster Media licenses GestureTek technology for its media network

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P & G 5D Experience
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P & G Launches Concept Store in Sao Paulo Featuring GestureTek's Interactive Solutions

Procter & Gamble, the world's largest advertiser and the 10th largest in Brazil turned to GestureTek's gesture control interactive display technology in the launch of P & G 5D Experience, a new concept store where people are invited to interact with and experiment with P & G's products using sensory experimentation. The store opening was timed to coincide with P & G's celebration of 22 years of success in Brazil.

The P & G 5D Experience is billed as an interactive operational space and entertainment destination. With this mission, the concept store, designed by Point Creative, opened in the Market Place in Sao Paulo with the promise to engage the visiting public and offer them the opportunity to experience P & G brands from an entirely new perspective.

"We see this as an innovative way to interact with consumers by offering them experiences that utilize their five senses of smell, taste, sight, hearing and touch. Visitors can immerse themselves in different sensations, explore P & G products and have fun with the whole family, "explains Paul Koelle, director of marketing for the brand.

"P & G believes that personal interaction is a vitally important component in building relationships with consumers. We're not selling, but simply engaging with people and showing them how much P & G brands are present in their lives and to what extent P & G brands contribute to the day-to-day operations of their household. With this in mind, the store environment was planned and researched for months to ensure families would have fun and receive useful information," he concludes.

Trinanda Media (Gesturetek's Strategic Dealer in Brazil) was involved in the design of the interactive window on the store's facade, installing GestureTek's Screen FX projection-based interactive visual display technology. The window installation was intended to promote the store as well as the P & G brand. GestureTek's GroundFX interactive floor display technology was also used to showcase the Pampers brand. Named "Magic Carpet", the interactive floor system provided the visiting public with a unique and highly engaging brand interaction experience!

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GestureTek technologies have international patent protection. U.S. patents include: 5,534,917 (Video Gesture Control Motion Detection);
7,058,204 (Multiple Camera Control System, Point to Control Base Patent); 7,421,093 (Multiple Camera Tracking System for Interfacing With an Application);
7,227,526 (Stereo Camera Control, 3D-Vision Image Control System); 7,379,563 (Two Handed Movement Tracker Tracking Bi-Manual Movements);
7,379,566 (Optical Flow-Based Tilt Sensor For Phone Tilt Control); 7,389,591 (Phone Tilt for Typing & Menus/Orientation-Sensitive Signal Output);
7,430,312 (Five Camera 3D Face Capture).

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