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Latest Press and Media Coverage on GestureTek Inc.
GestureFX Showcase Video

The latest news relating to GestureFX™

Face & Hand Tracking for Android® & Symbian® at Mobile World Congress

GestureTek�s vertical multi-touch at ISE Show

Interactive displays find home in retail.

GestureTek�s technology is used in interactive storefront window advertising.

theLIFT used GestureTek�s technology in an SMS-enabled interactive window for EVO condo sales.

GestureTek Launches Interactive Projection System, Multi-Touch Table and 3D Tracker at IAAPA

PC World showcases GestureTek's Minority Report style gesture-based interfaces.

GestureTek launches 3D depth sensor solutions for lifelike virtual reality experiences.

GestureTek's 3D depth sensor powers interactive flight simulator at Beijing Olympics.

GestureTek Launches Enhanced GestureFX Display System for Interactive Surfaces

GestureFX used in real estate presentation center

GestureTek announces multi-touch enhancements at InfoComm

Maple Leaf Sports & Entertainment Launches Fan-friendly Interactive Floor At Air Canada Centre

Hudson Bay Company launches GestureTek�s interactive digital signage and advertising technology on outdoor store windows

Telus World Calgary creates world of interactive �edutainment� with GestureTek�s motion-controlled display systems

GestureTek Exhibits Interactive Entertainment and Display Systems for Nightclubs and Bars.

Intel�s interactive table game featuring GestureTek�s motion control technology gets crowd powered up

GestureTek�s gesture-recognition technology transforms a European mall�s digital signage screen into unique interactive entertainment

WallFX Interactive Video Wall Offers Energy Info at the Epcot Center

InTouch Media Group to deliver GestureTek solution to malls and sports arenas

Monster Media licenses GestureTek technology for its media network

Introduction Product Solutions Marketing Solutions Business Cases Testimonials

Vodaphone GroundFXNovember 2007 – Vodafone, a leading telecommunications company, wanted an amazing visual display to showcase their new line of cell phones at the high profile SIMO TCI show in Madrid, Spain (the country’s leading office equipment show).  The display highlighted how people could use their mobile device to access the web as fast as with a computer. As part of their product marketing strategy, Vodafone also wanted to install similar eye-catching interactive displays in movie theatres throughout Madrid and Barcelona.

Vodafone chose GestureTek’s stunning GroundFX system, an innovative visual display medium that allows people to use their body movements to interact with dynamic multi-media special effects, advertisements or games that are projected onto a surface of any size.

Under the direction of ATRAE (, GestureTek’s dealer in Spain, a vinyl mockup in the shape of Vodafone’s newest phone was created and the GroundFX system simulated the phone’s display screen. The display communicated that high-speed Internet access was available with Vodafone.

Show attendees could walk over the display and step on an icon to navigate on their favourite web pages (Google, Yahoo, etc). A dazzling interactive multi-media display entertained users, with randomized content that featured a mist that could be swept away to reveal a brand logo and a series of bouncing balls that reacted to people’s body movements.

“GroundFX is different from traditional advertising, because people are able to interact directly with the brand, creating real engagement,” said  Manuel Carbajo, Director of OMD Ignition, a Spanish advertising agency.

“Children and adults alike love GroundFX and enjoy playing with it,” said Luis Albares, Regional Manager of Abaco, a movie theatre network, where Ground FX was installed.

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GestureTek technologies have international patent protection. U.S. patents include: 5,534,917 (Video Gesture Control Motion Detection);
7,058,204 (Multiple Camera Control System, Point to Control Base Patent); 7,421,093 (Multiple Camera Tracking System for Interfacing With an Application);
7,227,526 (Stereo Camera Control, 3D-Vision Image Control System); 7,379,563 (Two Handed Movement Tracker Tracking Bi-Manual Movements);
7,379,566 (Optical Flow-Based Tilt Sensor For Phone Tilt Control); 7,389,591 (Phone Tilt for Typing & Menus/Orientation-Sensitive Signal Output);
7,430,312 (Five Camera 3D Face Capture).

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